Content Marketing Specialist
If you're a natural communicator with a talent for crafting compelling stories, have meticulous attention to detail, and are eager to grow your marketing skills under expert mentorship, we want you on our team!
​We are seeking a Content Marketing Specialist to join LTO (position is remote). You'll create and manage content that drives brand awareness and supports sales efforts for both LTO and our clients. Working directly with our CEO, you'll execute marketing initiatives that attract, engage, and convert target audiences.
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The right candidate must be a strong writer with exceptional grammar, spelling, and punctuation skills, and the ability to craft compelling narratives without relying on AI tools. You should have a natural eye for what makes a story engaging and be excited about growing your marketing skills under the mentorship of our CEO, a career marketer committed to investing time in your development.​
This role is for you if:
You have a natural talent for storytelling and can quickly identify the "hook" that makes content compelling.
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You work both quickly and accurately, hitting deadlines consistently.
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You're a ridiculously detailed person who catches typos others miss.
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You're flexible and can pivot from one project to another when needed.
You can pivot between projects while maintaining quality
You have a "can-do" attitude and hunger for continuous learning
You GET. STUFF. DONE. and move on to the next challenge without letting projects linger.
About LTO
LTO helps salespeople transform chaotic trade shows into strategic revenue opportunities. Our flagship product, ShowScout, serves as a digital wingman for sales professionals attending trade shows and conferences. We also provide custom-curated attendee and exhibitor lists and full-service lead generation to maximize our clients' ROI from these events.
Job Responsibilities
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​Create compelling content for both LTO and clients, including blog posts, social media content, and SEO-optimized website content that positions us as thought leaders in the trade show space
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Research and pitch content placement opportunities, including podcasts and industry publications for LTO
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Support the production of our podcast, including guest coordination, content planning, and managing post-production details to ensure episodes launch on schedule
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Draft sales emails, newsletters, and event communications that drive engagement and conversions
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Monitor and report on KPIs to measure marketing success, including brand awareness, lead generation, and campaign effectiveness
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Coordinate the social media calendar, including content creation, asset production, posting, and reporting
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Manage email marketing operations including content gathering, email preparation, sending, and performance reporting
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Support marketing initiatives for both LTO's brand and our clients' campaigns
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Requirements
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Exceptional writing skills with strong grammar, spelling, and punctuation (without AI assistance)
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Ability to craft compelling narratives across multiple formats and platforms
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Understanding of SEO best practices and content optimization techniques
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Experience with or eagerness to learn media pitching and public relations
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Self-motivation and ability to work independently in a remote environment
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1-3 years of content marketing experience preferred
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1-3 years experience working at an agency preferred
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Bachelor's degree in Public Relations or Journalism preferred
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Ideal Candidate Attributes
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​​​You have a passion for storytelling and can translate complex ideas into clear, engaging content
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You're naturally curious and constantly looking for ways to improve your writing and marketing skills
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You're detail-oriented and take pride in producing error-free, high-quality work
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You're comfortable working asynchronously and independently
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You're eager to learn from experienced marketing professionals and apply that knowledge to both LTO and client projects
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You're someone who completes projects efficiently and moves on to the next challenge
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You likely have high scores in Tenacity (T) and Enablement (E) on the Working Genius profile (if you've taken this assessment, please include your results with your application)
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